Unexplored Fields

En — From the lettering originally created for the Helsinki fashion week. I redesigned the logotype of Unexplored Fields, a collective of artists composed of Virgile Biosa, Antoine Belot and Etienne Kawczak-Wirz. I then created a contraction with only the two initials for all the avatars on social networks.

The initial lettering was created from mid-fifteenth century typography (hybrid typography between gothic and roman), and eighties heroic fantasy movie posters.

In order to finalize and give Unexplored Fields a real communicative asset, I designed a custom typography from the lettering of the logotype that will allow them to display a strong graphic identity on a wide variety of communication supports. Find this work here.

Initial lettering for Helsinki fashion week

My preparatory drawings